You are looking for a job or you aren’t satisfied with the one you already have it?
Question is how you can capitalize with the new LinkedIn job trends in 2017?? Here are four suggestions to power your job search in the year ahead:
1. How to Handle a Common LinkedIn Dilemma
It is not a secret that a powerful LinkedIn Profile has become the critical foundation piece of any career marketing effort.
LinkedIn expert said: “I probably put three times the amount of work into my clients’ profiles than I did a few years ago.”
But there were rumors that many job hunters find LinkedIn intimidating and difficult to use. I lot of people have a desire to have a LinkedIn Profile, but they don’t know how to distinguish themselves form the market.
One common LinkedIn dilemma these days: Is a paid LinkedIn account worth the money? Or will the free version do the same?
According to my opinion free account is normally sufficient, but a Premium account, which runs $29.99 a month and includes extras like direct messaging to recruiters can be useful while you’re in active job-search mode.
2. Best Ways to Create a Strong LinkedIn Profile
How to craft a strong LinkedIn Profile in this job market when you’re hoping to switch careers or pursue different types of opportunities.
The LinkedIn Profile headline can be very limiting for such people. If you’re juggling multiple income streams, you can be acknowledge as a gig worker.
For example, how do you identify yourself in your LinkedIn Profile if you’re a sales executive with a side gig as a writer?
The short answer is to figure out the common threads that run through your gigs and feature them shortly in your headline. Then, use the rest of the profile content to back up your headline claims.
Another option is to use slashes in your headline to highlight your key roles, such as SEO/Speaker/Writer.
For more suggestions on dealing with multiple goals in your LinkedIn headline, check out the excellent post by Viveka von Rosen: An Hour a Day, called “Can I Have More Than One LinkedIn Account?”
Along with this you can include multimedia elements. Add in content that showcases your expertise. For example adding a Top Marketing Tips List or a short, downloadable e-book is a powerful way to reinforce your brand and impress potential recruiters.
For people who enjoy writing, posting on LinkedIn’s Publishing Platform is another excellent way to stand out from the crowd. It’s a great way to share your opinion and knowledge, increase your visibility on LinkedIn and showcase your expertise without having your own website.
3. Easy Methods for Leveraging LinkedIn
Fortunately, you don’t have to spend hours creating content to leverage LinkedIn. One of the easiest ways to use LinkedIn is to share articles of your interest.
Expert did research and tracked people who generally spent under an hour a week engaging on LinkedIn. He found out that they had shorter successful job searches than others.
So, the main point of LinkedIn is to help you be a more effective networker.
4. Be Sure You Know Your Prospective Employer’s Culture
It is very important to become familiar with a prospective employer’s workplace culture when applying for a job. As more people work in multi-generational environments, there’s a growing need for new hires to feel relaxed with different work styles and norms.
Potential candidates need to invest more time not just learning about the company, but also about the distinctive styles of the people they will be working in. That’s especially valuable if you’re looking for a job as a manager, where older and younger people will report to you.
Younger people with few outside obligations tend to be more motivated by new opportunities, while mid-career professionals with children and mortgages look for a greater work/life balance.